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Release Features, Test and Optimize Revenue Without IT Ops

Feature releases are manual and error-prone. Never releasing on a Friday or any day near a holiday. Sound familiar? Product teams want to release features, test and optimize CX and revenue at will, without long IT processes, but how do you get there?

Ecommerce whitepaper

 

 

 

Free from the department of 'no': release features, test and optimize revenue without IT

Product owners want to release features, test and optimize revenue at will, but how do you get there? This paper shows four key best practices that allow product owners real-time control over feature release without long IT processes. These are:

  • Testing in production for better time-to-market and time-to-value
  • Precise user segmentation for real-time insight into customer impact
  • Data-driven release strategies for hands-off revenue optimization
  • Automating a safety net so customer experience is always protected

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